YoYo Cart South Korea’s iconic Yogurt-mobile
- Magnum’s YoYo Carts are battery powered four wheeler carts equipped with a refrigerator unit, backlights and side mirrors.
- Sales: 4,000 carts sold to date.
History going back to the 1970s
- The best-known seller of yogurt drinks, Korea Yakult Co., started door-to-door delivery in the early 1970s, transporting a successful business model from Japan.
- The company now sells around two million bottles of its mini yogurts each day. Its army of 13,000 delivery ladies reaches almost every corner of the country, including remote islands. Customers typically take deliveries once or twice a week for about 15 cents a bottle.